UX designer with academic background in both IT and design, Tatiana’s main role is to bridge the gap between these two disciplines. She has extensive working experience in information architecture, usability analysis and full range UX and UI design both in-house and as an external consultant. Working as a design lead Tatiana kick starts about half a dozen projects every year and it is her own most urgent need to make the processes as efficient as possible. Curious by nature, she gets inspired by most cutting edge ideas and methodologies around design and development and challenges herself to apply them in her everyday work. The results she shares with the community at tech and design conferences.
Wednesday 13th of March 14:30 - What to Build First: Goal-Oriented MVP
What to build first? We ask this question when we configure both a brand new product or a new set of functionality in an existing one. How to define what is in and what is out? How not to miss something important? How to leave emotions and company politics out of MVP equation? And how to go from the vision to the release plan?
Goal-oriented MVP is a methodology that joins principles of lean business model, human-oriented design and agile development. It covers the whole process step by step: from initial vision all the way to mockups and detailed plan of the first release. The approach we suggest is elegant, scientific and proven by practice. It ensures that the release is really minimal, but at the same time complete and helps to solve user problems and reach business goals.
What we suggest is not a strict framework, but a set of flexible techniques that are applicable in different projects with different stakeholders and team composition. We focus on team collaboration but we do not try to make everyone a designer. Instead we show how to include different people at the right time so that we are building a product together, but still everyone is doing their own job.
The participants will learn:
- How to decide what is really necessary to build in the first version of the product and what should wait until stage two;
- How to make this first version as small as it can be and send it to the market as early as possible;
- How to proceed from the overall vision all the way to well structured Agile sprints.